The goal of any internet marketer should be to have a system in place, where you spend $1 in advertising and that brings you in more than $1 in revenue. Which is why most consider spend $1, make $2, to be the true Holy Grail of Internet Marketing.
Find something you’re passionate about. Become an expert at it. Teach others about it, through digital marketing, in a way that adds value to their lives by solving problems and fulfilling needs. By actually helping others with no expectations.